Social Marketers Create Communities to Maintain Influence

A february report from those guys at Jupiter, talking about how social marketers should create and engage communities for their brand - in particular highlighting that "the effect of consumer-created content on consumers' purchasing habits and brand opinion will greatly increase over the next 12 months": Source: JupiterResearch The question of course is where should the conversation take place - everywhere or just the company's own site.. I think we all know the answer to that one..

Comments

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  Feb 26 2008

  by John at 01:19

  Hey I was checking out your Alexa chart: http://www.alexa.com/data/details/traffic_details/crowdstorm.com
  
  I noticed in mid-2006 you have a huge traffic surge. Was that when the site first launched? What caused such a huge surge.
  
  Keep up the good work!